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PDMA NPDP Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Topic 1: Tools and Metrics | - Performance measurement
|
| Topic 2: Product Lifecycle Management | - Lifecycle stages
|
| Topic 3: Market Research and Customer Insight | - Voice of the Customer
|
| Topic 4: Culture, Teams, and Organization | - Organizational capability
|
| Topic 5: New Product Development Process | - Stage-gate and iterative models
|
| Topic 6: Strategy | - Innovation strategy
|
| Topic 7: Portfolio Management | - Selection and prioritization
|
PDMA Product Development Professional (NPDP) Certification Sample Questions:
1. QFD (Quality Functional Deployment) is all of the following except:
A) This method is most valuable during the stage of development when a cross-functional team agrees on how customer needs translate into to product specifications and features that will address the needs
B) A structured method employing matrix analysis for linking what the market requires to how it will be accomplished in the development effort
C) A tool designed to allow engineering and marketing departments to work independently while accomplishing a common goal of discovering how customer needs translate into product specifications
D) QFD limits the chance of omitting important design characteristics or interactions across design characteristics
2. Regarding senior management's involvement in new product development, which of the following statements is most appropriate?
A) Senior management should hold off on getting involved until late in a new product's development so that they don't waste their time
B) Senior management should not have any involvement in a new product's development because this is not a good use of their time
C) Senior management should get involved early in a new product's development when they can most effectively impact outcome
D) Senior management should be heavily involved in a new product's development from start to finish because they should not expect the project leaders to be effective
3. Janes is the product manager for a toy manufacturing and marketing company. The company has just embarked on developing a new product targeted at children between 8 and 12 years of age. Jane has just completed an early stage feasibility analysis of the product profitability potential. She has completed a comprehensive survey of the potential market, has examined the company's technical capability with respect to design and manufacture, has discussed the company's ability to market new product withe the marketing manager, and has developed an extensive spreadsheet to analyze the profit potential under diffrent scenarios.
What important consideration has Jance failed to take into account?
A) The company's manufacturing capability
B) The export market potential
C) Support from senior management
D) The time to market
4. New products include:
I. New to the world products, or breakthroughs, e.g. the personal computer II. New category entries, or platforms, e.g. Intel's 386, 486, Pentium, etc.
III. Additions to product lines, or enhancements, e.g. Pentium II 500mhz, etc.
A) II and IIID
B) I and II
C) I and III
D) I, II and III
5. Secondary research should be conducted...
A) mainly during the late stages of a project.
B) before primary research.
C) after primary research.
D) when ethnographic research cannot be conducted.
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: C | Question # 3 Answer: C | Question # 4 Answer: D | Question # 5 Answer: B |






